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Jowin's Story

Gooey Butter Cake is my number one requested cake. 

Having grown up baking with my grandmother and mother (nicknamed Jowin), I started decorating cakes over 20 years ago. But Gooey Butter Cake reigns supreme - I've even made Gooey Butter wedding cake.

Gooey Butter Cake is a rich dessert with a buttery crust under a sweet dense cake. It originated in St. Louis in the 1930's, most likely by accident with a cake mix.


In Jowin's Kitchen, my home-based bakery, Gooey Butter Cake is made from scratch.  I bake the classic original flavor and more that my family and friends love and yours will, too.

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